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USW NEws

University of the Southwest Launches Mobile App Designed to Expand Engagement

-For Immediate Release-


Hobbs, NM – The University of the Southwest (USW) has launched a state-of-the-art mobile app designed to significantly revolutionize the "Mustang Experience." Developed through a partnership with Snap! Mobile, the app will provide a one-stop shop for all things USW Athletics and Student Life. Serving as the ultimate campus companion, the app will be the go-to hub for everything—schedules, rosters, scores, real-time updates, and the latest student life events on campus. But that's not all! It also features an exciting student rewards platform where Mustangs can earn rewards for being an amazing fan at home games and participating in other campus activities.


"We are excited to provide Mustang fans with a first-class mobile experience," said VP of Athletics and Facilities Steve Appel. "We wanted to offer an app that not only our students, faculty, and staff on campus would enjoy but also a place where fans from afar can keep up to date with everything happening on our campus. This app will be a great asset to our university and allow users to find everything they need regarding Athletics, Student Life, and much more – all in one place." Amanda Guzman-Appel, USW VP of Student Affairs and Campus Life, noted, "We're making it easier than ever for our Mustangs to stay informed, get involved, and feel a stronger sense of community. Whether they're cheering on our teams or participating in campus events, this app ensures students are always in the loop and rewarded for their Mustang pride."


The app's creation underscores USW's commitment to fostering innovation and enhancing the educational experience through advanced technology. "The launch of this app is a bold step forward in our commitment to enhancing the Mustang experience," said University President Dr. Ryan Tipton. "At the University of the Southwest, we're dedicated to leveraging technology to keep our community connected, informed, and engaged. This app isn't just a tool—it's a dynamic resource that will enrich campus life, celebrate our athletic achievements, and bring our Mustang family closer together, no matter where they are."


The app is now available for download for free from both the Apple and Google Play Store or by going here: https://uswmustangs.app.link/download


Mustang fans are encouraged to enable push notifications and location services to get instant updates about their favorite USW teams, game day information, and exclusive offers.


For more on USW athletics, fans can follow the Mustangs on Twitter (@USWAthletics) or on Facebook by searching USW Athletics.


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